Hidden Champs - For Companies
Become a Hidden Champ and use the potential of PhD graduates for your company. You will tap into a new source of excellent applicants and benefit from GSO's more than 20 years of experience at the interface between science and business.
Visibility for companies in line with target groups
Our survey (2021) has clearly shown researchers have considerable information gaps when they want to switch to the business world. With our #GSOHiddenChamps service, we want to give researchers and companies (especially SMEs, Small & Medium Sized Enterprises) the opportunity to close this gap.
With HiddenChamps, we make your company not only visible to the target group, but also approachable. We ensure that your job advertisements are understandable for scientists and put your company on the radar of the target group through targeted marketing measures.
Our survey with researchers shows:
2/3 of all respondents do not have suitable companies or job profiles on their radar, as many SMEs are not sufficiently well known.
More than half of all researchers believe that they do not meet the job requirements, as these are often written in industry-specific wording and lack a reference.
One in two researchers cannot imagine what their day-to-day tasks in a company might look like, as there are no role models of researchers already working in industry.
Our services for Hidden Champs
1. Target group
oriented company profile
We tell your story: Authentic, individual and prepared for the target group of researchers. To do this, we visit your company on site and give potential applicants a look behind the scenes.
Your employees become ambassadors: The personal career paths and experiences of your employees provide an authentic insight into the work of your company.
From concept to corporate film: We take care of the entire organization. Our team takes care of preparation, filming, follow-ups also. In addition, you benefit twice over and can use all the content for your own marketing activities.
2. Spotlight on your job advertisements
We draw attention to your positions: We highlight selected job advertisements and show what is “between the lines”.
We “decode” your advertisement: We bridge the gap both between applicants* skills and your requirements for the best possible match.
Encourage & understand: The GSO team consists of female scientists themselves, so we speak the applicants’ language and reduce hurdles for your future specialists.
3. High visibility through marketing measures
Benefit from the GSO network: We reach your target group directly through our marketing channels, partners and alumni.
Sustainable employer branding: Your profile remains visible on the GSO homepage for 12 months (or longer) and increases awareness within the network.
All-round carefree package: We inform our network on all channels with short videos or interviews, social media posts and your profile. We take care of all the marketing.
Are you interested in presenting your company transparently to researchers? We look forward to hearing from you and will be happy to advise you individually.
Contact:
Kübra Kananathan and Dr. Birte Seffert